The reason our campaigns and tools incorporate video is that it is simply the most powerful digital marketing tool available. It’s better for recall, it’s more persuasive and search engines love it. Video is so effective, we couldn’t hope to list all the reasons it belongs in the best marketing plans… but we’ve tried.
With nearly half of America watching online videos, Facebook reports a billion views a day of their videos, Where to start? Do I turn on my web cam and start talking? Do I hire an advertising agency to storyboard the entire concept?
Even if you are currently making videos for your own blog, social media outlet or website, you’ll find some great information. Read more
